Post by account_disabled on Jan 1, 2024 4:57:40 GMT -6
Conversion rate CVR that complete a desired action like subscribing to an email newsletter downloading a guide or resource or sharing a blog. Cost per acquisition A metric that measures the amount of money a business spends to acquire a new customer. Customer or buyer persona A buyer persona is a fictional representation of your target audience and provides insight into your customer decisions. Its based on relevant research and data about existing and potential customers like surveys reviews or interviews. Earned media Earned media coverage or promotional content for you or your business shared by someone other than yourself.
For example a news outlet sharing your product or a customer review. Inbound marketing A marketing strategy thats designed to attract customers by creating valueled content and experiences that resonate with and are useful to them. Examples of inbound marketing include Mobile App Development Service blog posts podcasts webinars and newsletters. Key Aperformance indicator KPI KPI is a measurable value that indicates how well an activity is performing and thus achieving its specific goal. Marketing funnel The phase in your user journey before they decide to buy your product or service.
Metrics A metric is a figure that allows you to analyse your performance. For example email conversion rate or social media engagement rate. Owned media This term refers to the platforms you manage and control such as your company website or social media. Return on investment ROI A financial metric that is widely used to measure the probability of gaining a return from an investment. ROI is essentially the ratio that compares the gain or loss from an investment relative to its cost. Search engine optimisation SEO Critical for any websites success SEO is the process of improving your website to increase its search engine visibility.
For example a news outlet sharing your product or a customer review. Inbound marketing A marketing strategy thats designed to attract customers by creating valueled content and experiences that resonate with and are useful to them. Examples of inbound marketing include Mobile App Development Service blog posts podcasts webinars and newsletters. Key Aperformance indicator KPI KPI is a measurable value that indicates how well an activity is performing and thus achieving its specific goal. Marketing funnel The phase in your user journey before they decide to buy your product or service.
Metrics A metric is a figure that allows you to analyse your performance. For example email conversion rate or social media engagement rate. Owned media This term refers to the platforms you manage and control such as your company website or social media. Return on investment ROI A financial metric that is widely used to measure the probability of gaining a return from an investment. ROI is essentially the ratio that compares the gain or loss from an investment relative to its cost. Search engine optimisation SEO Critical for any websites success SEO is the process of improving your website to increase its search engine visibility.